Selling Virtually: Building Value with Customers

Selling Virtually: Building Value with Customers

 In my posts, I refer to value a lot: engaging customers in a way that has them see value in talking to you…asking questions artfully so you draw out their definition of value…but what is value, truly? Defining value can take many forms. Let’s start by remembering...
Selling Virtually: The Art of Questioning

Selling Virtually: The Art of Questioning

Who defines what value is? You got it – THE CUSTOMER. Today’s we look at how to avoid the temptation to tell them all about the ways you can provide value and use good questioning to draw out the value from them. SO, you reached out to your customers and engaged them...